Privacy Policy
Last updated October 22, 2026
This Privacy Policy explains what information Loops Health ("Loops", "we", "us") collects when you use loopshealth.com and Loops features such as Charlie, our AI assistant, how we use and share it, and the choices you have. Much of what you share with Loops is about your health, so we aim to be specific and plain. By using Loops, you agree to this Policy.
1. Information we collect
- Account information: your name, email address, and login credentials (passwords are stored in hashed form by our authentication provider).
- Health and profile information you give us: your condition, symptoms, flare-ups and good days, treatments, and anything else you enter in your profile, logs, onboarding, or story.
- Conversations: the messages you send to Charlie and the responses you receive, plus questions you save for your clinician.
- Your sharing and communication choices, such as whether you share logs with the community or want to be invited to studies.
- Usage and device information: pages viewed, features used, approximate location derived from your IP address, browser and device type, and similar technical data collected through cookies and analytics tools.
- Information you send us directly, for example when you email us.
2. Health information is sensitive
Information about your health is sensitive personal information. You choose what to share, and you should only share what you are comfortable with. Loops is not a healthcare provider, and information you share with Loops is not covered by the confidentiality protections that apply to information you share with your own clinician. We process your health information based on your consent, which you give when you create an account and make sharing choices, and which you can withdraw at any time as described below.
3. How we use information
- To provide Loops: create and secure your account, answer your questions, save your logs, and prepare reports and questions for your doctor.
- To personalize your experience, including answers from Charlie shaped by your own history.
- To generate insights from patterns across members, in aggregated or de-identified form, if you have chosen to share your logs or story.
- To invite you to research studies and opportunities, only if you have opted in.
- To maintain, monitor, secure, and improve Loops, and to prevent fraud and abuse.
- To communicate with you about your account, updates, and support requests.
- To comply with law and enforce our Terms of Service.
4. How AI processing works
To generate Charlie’s responses, your messages and relevant parts of your profile and history are sent to third-party AI model providers that process them on our behalf. We do not allow these providers to use your information to train their own models in connection with our service where our agreements give us that control. AI output can be inaccurate; see our Terms of Service.
7. How long we keep information
We keep your information for as long as your account is active and as needed to provide Loops, and afterwards only as long as needed for legitimate business or legal purposes. When you delete your account, we delete or de-identify your personal information within a reasonable period, except where we must keep it by law. Aggregated or de-identified data that no longer identifies you may be kept.
8. Your choices and rights
- Access and correct the information in your profile at any time in the app.
- Change whether you share logs with the community, or whether you receive study invitations, in your profile. Changes apply going forward and do not undo insights that were already aggregated and de-identified.
- Request a copy of your information, or ask us to delete your account and personal information, by emailing us.
- Withdraw consent for processing of your health information by contacting us. This may mean we can no longer provide parts of Loops.
Depending on where you live (for example, the European Economic Area, the United Kingdom, or certain US states), you may have additional rights, such as to object to or restrict processing, to data portability, and to complain to your local data protection authority. We will not discriminate against you for exercising your rights. To exercise any right, contact us using the details below.
9. Security
We use reasonable technical and organizational measures to protect your information, including encryption in transit and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. You are responsible for keeping your login credentials confidential.
10. International transfers
Loops and our service providers may process and store your information in countries other than where you live, including the United States, which may have different data protection laws. Where required, we use appropriate safeguards for such transfers.
11. Children
Loops is for adults aged 18 and over. We do not knowingly collect information from anyone under 18. If you believe a child has given us information, contact us and we will delete it.
12. Third-party sites and studies
Loops links to third-party websites and may connect you to studies run by third parties. This Policy does not apply to them, and we are not responsible for their privacy practices. Read their policies before sharing information.
13. Changes to this Policy
We may update this Policy from time to time. We will change the "Last updated" date above and, for material changes, give additional notice where reasonable. If you keep using Loops after an update, you accept the updated Policy.
14. Contact us
Questions or requests about your privacy? Email us at hello@loopshealth.com.